Recently, Richard Bannmüller, Chief Technology Officer of TRUMPF Group Laser Technology, and Mr. Huang Zhe, CEO of TRUMPF China Laser Technology, were interviewed by China Industrial News to discuss the application of laser technology in new energy vehicle manufacturing and TRUMPF's strategic layout in China.
Laser Empowers Automotive Manufacturing
In automotive manufacturing, TRUMPF has always been in a leading position in the market, whether it is laser welding or cutting. Especially in welding, TRUMPF's disc laser has become an industry gold standard for automotive body-in-white welding, and domestic and foreign automakers also highly recognize this technology.
In addition to body-in-white welding, the trend of automotive electrification has also spawned the demand for lightweighting. As more and more hot-formed parts are used by manufacturers, the automotive industry's demand for laser 3D cutting will also increase.
TRUMPF occupies a global leading position in the field of laser 3D cutting. As the world's first company to launch laser 3D cutting equipment, TRUMPF has been continuously innovating and iterating its products for nearly 20 years. In response to the diversity of the Chinese market, it has launched high-end rapid processing equipment and terminal products that meet different levels of demand.
The wide application of laser technology in welding, cutting and new energy vehicle manufacturing has brought us huge opportunities. It can be foreseen that in the next few years, TRUMPF's business growth rate will remain strong.
In the past two years, TRUMPF has also invested a lot of resources in the research and development of brake disc coating hardening technology, innovatively using laser high-speed cladding technology. In Europe, TRUMPF has successfully applied laser high-speed cladding technology to multiple brake disc production lines and quickly became an industry leader in this field. In China, many brake disc manufacturers also have an urgent need for this technology to meet the EU market exports and China's upcoming stricter automobile emission standards.
"We look forward to more laser high-speed cladding technology projects in China in the future to meet market demand and promote industry progress." Richard Bannmüller said.
TRUMPF (China) Co., Ltd., located in Taicang, Jiangsu
With the announcement of the establishment of the Business Region China (BRC) by TRUMPF Laser Technology, the German TRUMPF Group, TRUMPF has upgraded its Chinese subsidiary to a comprehensive localized organization with full functions, including R&D and product management departments, which together with the existing application development, operation, procurement, sales and service departments form a complete business system.
This transformation reflects our strategic emphasis on China, a fast-growing market. By strengthening our investment in the Chinese market, we hope to make full use of market opportunities, improve our competitive advantages, and respond to customer needs more quickly. Image
The establishment of BRC will enable TRUMPF Laser to develop and manufacture laser core light sources, laser processing optical devices and systems in China, enabling TRUMPF to meet the needs of Chinese customers efficiently and effectively.
TRUMPF is continuously strengthening its localized production in China, which not only makes our equipment costs more competitive, but also enables us to respond to the needs of Chinese customers more quickly. Image
In addition, Richard Bannmüller also revealed, "In the future, we will also localize the production of more and more TRUMPF products. It is expected that more local laser equipment will be produced in China within 3-5 years. TRUMPF's laser product line, in addition to empowering the automotive industry, also serves the electronics industry, display panel industry, etc. For TRUMPF's overall business, it will present different or new business growth points with the development of different industries."
This interview reveals how TRUMPF has seized the trend of new energy vehicles, increased the research and development and application of laser technology, and demonstrated the company's long-term commitment and strategic attention to the Chinese market. Looking ahead, TRUMPF will continue to promote innovative practices of laser technology in automotive manufacturing and other manufacturing fields, and help China's manufacturing industry transform into a high-end, intelligent, and green one.
